Ever wondered what’s the difference between Natural, Organic, Clean Beauty?

Natural beauty products contain ingredients derived from nature (plants, minerals and animal sources)
The ingredients sourced can be wild harvested, conventionally farmed or organic but not necessarily certified.
Natural products may contain synthetic preservatives and stabilizers for shelf life. Brands use natural seal or ISO 16128 to indicate a natural category product but products are non toxic and safe for human health.

Organic beauty products contain ingredients derived from organically grown plants, free from synthetic pesticides herbicides and GMOs.
The main focus of organic products is on purity and sustainability with an emphasis on organic farming practices. The ingredients must be plant based, sourced from organically grown plants farms, certified by bodies like USDA organic, ECOCERT, COSMOS organic, India organic.

Clean beauty refers to products that are formulated without harmful or toxic ingredients such as paraben, sulphate, phthalate, synthetic fragrance, and certain preservatives.
The main focus of clean beauty is for safety and non toxicity rather than being natural or organic. The ingredients can include natural, organic or lab made ingredients as long as they are considered safe for human health and the environment.
There is no universal certification but brands often highlight being clean, non-toxic, or free from harmful chemicals.

Natural beauty, Organic beauty, and Clean beauty complement each other, each offering a unique approach to skincare while sharing a commitment to purity and sustainability. Together, they provide the best skincare solutions through carefully formulated products that are plant-based, non-toxic, free from harmful chemicals, environmentally safe, human health-friendly, and rooted in sustainability.

We are proud to partner with these brands at INSE Beauty and cultivate a community of conscious consumers who seek a more balanced, mindful, and sustainable way of living. Glow naturally, live holistically. Shop at INSE BEAUTY